2026 New Year's Message from Gold Tuna CEO

I was browsing through an old laptop recently and stumbled upon a file written when we first opened our doors.

I remembered standing before the Songpa District Office with flyers in hand.

I recalled walking the track at Seokchon Lake, carrying balloons that bore our name.

What strikes me now is how much of that eleven-year-old vision has quietly come to life.

"What is it that I want to achieve?"

"With what heart will I continue this work?"

Reading those notes again, I realized there were almost no mentions of revenue targets or expansion plans.

Instead, the pages were filled with thoughts on family, health, records, travel, and our kitchen. It was a wish for work and life to exist in a single, harmonious rhythm.

→ More: Reflections from December 18, 2018

Lately, I organize these evolving thoughts into a central focus. It all begins with a single question at the heart:

"What will I leave behind through food?"

From that center, everything branches out—operations, people, attitude, the space...

And ultimately, myself.

Years in this trade have taught me a vital lesson.

There are things far more important than chasing trends.

Exceptional ingredients are not a choice but a rule, and technical skill is the bare minimum.

Beyond that, we provide an experience rooted in genuine emotion.

So I strive to remain the same as I was then.

To prepare food with honesty, to treat people with devoted care, and to never treat a single day with indifference.

Whether the kitchen grows or the world shifts, I believe these principles must remain unmoving.

I have no grand, sweeping ambitions for 2026.

My only certainty is this: I will not stray even a single step from the promise I made when I first opened these doors.

Hospitality is more than just providing a meal.

It is entering the rhythm of someone else's time and becoming a part of their day.

For that reason, I want to approach every guest with a sense of careful gravity and sincerity.

In the new year, Goldtuna will remain a place that honors people through the art of food.

“

'A house that serves people through the art of food.'

The Tuna Man

”

Gold Tuna customer appreciation, thank you message, customer support gratitude

Thank you for your constant support.

We look forward to welcoming you in 2026.

December 31, 2025 – Written at the Sinsa branch

With quiet dedication, Choi Yeon, CEO of Goldtuna